Are wedding shows worth it?

Hi there,
My question is about the marketing of one’s business for wedding invitations. I am new to the idea and would like to start offering custom work to business and social, going beyond my cards and prints and journals.
I am planning my marketing efforts and I thought that before I seriously consider the hundreds of dollars that a booth in a local wedding show would run me, I want to ask what others experiences have been. Was it worth going to for the leads generated? Did you book jobs? Please include what type of area you are in. I’m in a rural to small/medium metropolitan area of Waterloo and Cedar Rapids, Iowa for shows. I see no letterpress vendors on the list of those attending this year. What are the pros and cons?
Thanks in advance for your responses.

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